Mistakes You Should Avoid in Using Stock Photos
If you’re building or creating a website for your business, brand, or profession, you must give value to the use of relevant, creative, and vibrant images. After all, visual content is a major determining factor for many website visitors in deciding if they intend to stay and browse your site or just leave. It’s quite that that visuals must be considered as your primary tool in convincing people to spend some more time figuring out what your website has to offer them.
For newbies like you, and even the most seasoned website developers and designers, the most practical source of images and visuals in the web is stock photography. So, it’s really fair enough to say that the moment you decide you’re launching a new campaign or project soon, you will eventually find yourself looking for great images for free via stock photography. But then again, it is worth mentioning that not all images you come across are fit for your specific needs. If you make one of the several mistakes provided below in using stock photography, it might very well be the reason your website, blog, or project will fail.
1 – The use of non-relevant photos.
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Because there is a very large database of free images in stock photography, it only means that you will spend mere seconds in finding one that appeals to your senses. But you need to acknowledge the fact that using any photo for your business or brand merely because it is visually appealing to you is never a smart decision. Relevance therefore must be your foremost consideration in choosing a stock photo.
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2 – You choose an image that’s very similar to the one your competitor is using.
Since stock photography is free and accessible to everyone, it means there’s a possibility of you using the same images that your competition is already using in its own website. As such, you have to put in the extra effort in making sure that you won’t be using any image or photo that bears close resemblance to your competition’s images.
3 – You plan on using a low quality image.
One of the stupidest mistakes you can make in using stock photography is choosing a low quality image, more so that it’ll be representing your business or brand. Even if you are very particular about the image’s relevance, it still doesn’t mean you select a low quality image because there are just way too many options available in stock photography’s databases.
At the end of the day, it’s really just about figuring out on your own what really an image or photo means to you and your website or blog. But it still is best if you make the effort in avoiding making those mistakes we just talked about.